A global Sound Off is an excellent manner to attract media and community attention to the role, commitment and sacrifices of firefighters. It gives us all a chance to reflect on the firefighters who have lost their lives in the more recent years, such as those on September 11th, in a very fitting firefighter tribute.
The Sound Off event attracts media attention to the role of firefighters and the remembrance of their sacrifices in a manner that is visually appealing and which may be followed in a similar manner to that of watching the new millennium fireworks roll around the world. Media can “follow” the Sirens for firefighters from country to country at each one’s local noon – showing all the different cultures and apparatus joined together for a common goal – the remembrance of the sacrifices of past firefighters.
Examples of Media Release and Programs you may wish to modify: